Table Alert

Privacy Policy

Last Updated: 29 March 2026 · Effective Date: 29 March 2026


Introduction

This Privacy Policy explains how Hospitality Labs ("Hospitality Labs," "we," "us," or "our"), collects, uses, shares, and protects your personal data when you use Table Alert (the "Service"), including our website at tablealert.app and all related features, notifications, and communications.

We are committed to protecting your privacy and processing your personal data in accordance with the General Data Protection Regulation (EU) 2016/679 ("GDPR"), and other applicable data protection laws.

Please read this Privacy Policy carefully. By creating an Account or using the Service, you acknowledge that you have read and understood this Privacy Policy.


1. Data Controller

The data controller responsible for your personal data is:

Hospitality Labs
Email: info@tablealert.app

If you have any questions or concerns about how we process your personal data, you may contact us using the details above.


2. Personal Data We Collect

We collect and process the following categories of personal data:

2.1 Data You Provide to Us

Account Data: When you create an Account, we collect your name, email address, and password (stored in hashed form). If you subscribe to a paid plan, we also collect your billing address and country.

Preference Data: Restaurant selections you add for monitoring, including restaurant names, desired dates, party sizes, time preferences, and alert settings.

Communication Data: When you contact us for support or send us feedback, we collect the content of your messages and any attachments, along with your contact details.

2.2 Data Collected Automatically

Usage Data: We collect information about how you interact with the Service, including pages visited, features used, actions taken (such as adding or removing Monitored Restaurants), and timestamps.

Device and Technical Data: We collect your IP address, browser type and version, operating system, device type, screen resolution, language preferences, and referring URLs.

Alert Interaction Data: We collect data about Alerts sent to you, including delivery status, whether you opened an Alert email, and whether you clicked through to a restaurant reservation platform.

Log Data: Our servers automatically record information in server logs, including your IP address, access times, pages viewed, and system activity.

2.3 Data from Third Parties

Payment Data: When you subscribe to a paid plan, your payment is processed by Stripe, Inc. ("Stripe"). We receive limited information from Stripe, including the last four digits of your payment card, card type, expiry date, billing country, and transaction status. We do not receive or store your full payment card number. Stripe's collection and use of your data is governed by Stripe's Privacy Policy.


3. Purposes and Legal Bases for Processing

We process your personal data only where we have a lawful basis to do so under Article 6 of the GDPR. The table below sets out our processing purposes and their corresponding legal bases.

PurposeCategories of DataLegal Basis (Art. 6 GDPR)
Creating and managing your AccountAccount DataPerformance of contract (Art. 6(1)(b))
Providing the Service, including monitoring restaurants and sending AlertsAccount Data, Preference Data, Alert Interaction DataPerformance of contract (Art. 6(1)(b))
Processing payments and managing subscriptionsAccount Data, Payment Data (via Stripe)Performance of contract (Art. 6(1)(b))
Responding to your support requests and communicationsAccount Data, Communication DataPerformance of contract (Art. 6(1)(b))
Improving and optimising the ServiceUsage Data, Device and Technical Data, Alert Interaction DataLegitimate interest (Art. 6(1)(f))
Ensuring the security and integrity of the ServiceDevice and Technical Data, Log Data, Usage DataLegitimate interest (Art. 6(1)(f))
Enforcing our Terms of ServiceAccount Data, Usage Data, Preference DataLegitimate interest (Art. 6(1)(f))
Sending service-related communicationsAccount DataPerformance of contract (Art. 6(1)(b))
Sending marketing communicationsAccount DataConsent (Art. 6(1)(a))
Complying with legal obligationsAccount Data, Payment DataLegal obligation (Art. 6(1)(c))

Legitimate Interest Assessments: Where we rely on legitimate interest as a legal basis, we have conducted balancing assessments to ensure that our interests do not override your fundamental rights and freedoms. You may request information about these assessments by contacting us.


4. Cookies and Tracking Technologies

4.1 What We Use

We use cookies and similar technologies on our website. Cookies are small text files stored on your device that help us provide and improve the Service.

Strictly Necessary Cookies: These are required for the Service to function (e.g., session management, authentication). They cannot be disabled.

Analytics Cookies: We use Google Analytics to understand how visitors use our website. We have configured Google Analytics with IP anonymisation enabled.

Preference Cookies: These remember your settings and preferences to provide a more personalised experience.

4.2 Your Cookie Choices

When you first visit our website, we will ask for your consent before placing any non-essential cookies on your device. You may manage your cookie preferences at any time through our cookie settings. You can also configure your browser to reject cookies, though this may affect certain functionality of the Service.


5. How We Share Your Data

We do not sell your personal data. We share your personal data only in the following circumstances:

5.1 Service Providers (Sub-processors)

We engage trusted third-party service providers to help us operate the Service. These providers process your data on our behalf and under our instructions, in accordance with data processing agreements that comply with Article 28 of the GDPR.

ProviderPurposeLocationSafeguards
Stripe, Inc.Payment processingUnited StatesEU-US Data Privacy Framework; Standard Contractual Clauses
HetznerInfrastructure and hostingUnited StatesEU-US Data Privacy Framework
BrevoTransactional and alert email deliveryUnited StatesEU-US Data Privacy Framework
Google AnalyticsWebsite analyticsUnited StatesEU-US Data Privacy Framework

5.2 Legal Requirements

We may disclose your personal data if required to do so by law, regulation, legal process, or governmental request, or where we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

5.3 Business Transfers

In the event of a merger, acquisition, reorganisation, bankruptcy, or sale of all or a portion of our assets, your personal data may be transferred as part of that transaction. We will notify you of any such change.


6. International Data Transfers

Hospitality Labs is based in the Netherlands. Some of our service providers are located outside the European Economic Area ("EEA"), particularly in the United States.

When we transfer personal data outside the EEA, we ensure that appropriate safeguards are in place, including:

  • Transfers to countries with an adequacy decision from the European Commission;
  • Standard Contractual Clauses adopted by the European Commission;
  • Where applicable, certification under the EU-US Data Privacy Framework.

You may request a copy of the safeguards we have in place by contacting us.


7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected:

Data CategoryRetention Period
Account DataDuration of Account, plus up to 30 days after deletion
Preference DataDuration of Account; deleted when Account is deleted
Payment and Billing DataDuration of Account, plus up to 7 years (tax/accounting obligations)
Usage and Log DataUp to 12 months, then anonymised or deleted
Communication DataUp to 24 months from last communication
Alert Interaction DataUp to 12 months, then anonymised or deleted
Marketing Consent RecordsDuration of Account, plus 3 years after withdrawal

After the applicable retention period, we will securely delete or anonymise your personal data.


8. Your Rights Under the GDPR

As a data subject under the GDPR, you have the following rights:

  • Right of Access (Art. 15) — obtain confirmation of whether we process your data and access that data.
  • Right to Rectification (Art. 16) — request correction of inaccurate data.
  • Right to Erasure (Art. 17) — request deletion of your data.
  • Right to Restriction (Art. 18) — request restriction of processing in certain circumstances.
  • Right to Data Portability (Art. 20) — receive your data in a structured, machine-readable format.
  • Right to Object (Art. 21) — object to processing based on legitimate interest.
  • Right to Withdraw Consent (Art. 7(3)) — withdraw consent at any time.

To exercise any of these rights, please contact us at info@tablealert.app. We will respond within one month.


9. Data Security

We implement appropriate technical and organisational measures to protect your personal data, including encryption of data in transit (TLS/SSL) and at rest, secure hashing of passwords, and access controls limiting data access to authorised personnel.

In the event of a personal data breach likely to result in a risk to your rights, we will notify the relevant supervisory authority within 72 hours and notify you directly where the risk is high.


10. Children's Privacy

The Service is not directed at individuals under the age of 18. We do not knowingly collect personal data from children under 18. If you believe that a child under 18 has provided us with personal data, please contact us at info@tablealert.app.


11. Third-Party Links

The Service may contain links to third-party websites, including restaurant reservation platforms. This Privacy Policy applies only to the Service. We encourage you to review the privacy policies of any third-party services you visit.


12. Automated Decision-Making

We do not engage in automated decision-making, including profiling, that produces legal effects concerning you. Any enforcement action under our Fair Use Policy involves human review.


13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the "Last Updated" date and notify you by email or by a prominent notice on the Service at least thirty (30) days before the changes take effect.


14. Contact Us

If you have any questions about this Privacy Policy, please contact us at:

Hospitality Labs
Email: info@tablealert.app

Table Alert

Monitoring the world's finest restaurants so you can dine, not refresh.

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